“Hello ladies. Does your man smell like an Old Spice man?” Chances are, he probably does, because Old Spice is the best selling men’s grooming product in the country. The reason behind that is that their commercials are ones to remember. They are classics in the advertisement world. From Isaiah Mustafa’s smooth talking to the ladies, to Terry Crews’s rages about man-power, Old Spice has made their advertisements memorable. But what has never failed to make laugh is their music video jingles. The “Old Spice dad song” is one of Old Spice’s jingles that was directed by Andreas Nilsson to advertise Old Spice. It appears to be just a jingle written to advertise, but if you look deeper into the song, you will find that it has an emotional plot in it.

In the Old Spice dad song, there are many speakers. They are all middle aged men and women, who have sons. The speakers all have different opinions on Old Spice. That are all speaking about their sons and how they are growing up. Strangely, they believe that Old Spice is behind the maturing point of their sons. The song says, “Old Spice has sprayed a man of our boy,” meaning that their deodorant is deciding what path their lives take.

In the jingle, the mothers and fathers have different opinions on Old Spice. The fathers are totally for Old Spice. They are beyond happy that their sons are growing up and using it, because they believe that it has some type of power that makes their sons grow up.
The fathers in the song are proud. The song says, ”Just let him go”. Thats when the dad is telling the mom to just let him go, because she has to accept that he is now a man. They are proud of their sons, finally growing up, maturing, and becoming young men. Every father feels this way. They want their sons to become men.

The mothers however, are not so happy about the situation. They aren’t ready for their little boys to grow up and become men. However, the mother characters aren’t as happy about the situation. They aren’t ready for their baby boys to grow up. They still see them as the little toddlers they use to be when they were five years old. They feel that Old Spice is a bad product, because it makes their sons irresistible to the ladies. In the mom song, another old spice jingle, it quotes,”All these ladies, all these women are upon him like lice! As a mother I condemn the body spray of Old Spice.”

The Old Spice dad song is not only a song, but a story. It tells of mothers and fathers learning to accept their sons growing up and reaching their maturing points. However the story might stretch the truth by saying that Old Spice is behind all this, but it still can wrench at your heart with its plot.